Beyond Gold, Silver, And Bronze Three Easy Steps To Creating Better Corporate Proposals

Phil's Careers Blog Beyond Gold, Silver, and Bronze: Three Easy Steps to Creating Better Corporate Proposals By Rory Green “This is the most effective proposal I even have ever seen. You actually hit the mark.” Do you want your corporate donors to LOVE the proposals and pitches you put together for them? More importantly, do you want your company asks to achieve success? That quote above was from a potential company donor on a partnership proposal I prepared not too long ago. I know you will get this kind of response too, nevertheless it takes considerate and customized proposals. There is lots of chance to really engage corporate partners in giving â€" however you have to change your thinking from the “one measurement matches all” mentality of gold, silver, bronze sponsorships. Here are 3 straightforward steps to create higher corporate proposals: STEP 1: Get to know THEM: The first step is to really be taught concerning the firm you wish to work with. Go on their website, read how they speak a bout themselves. What services are they promoting? What language do they use? Watch some commercials and have a look at some ads for the corporate and really get a way of their model. When you have your discovery meetings, ask lots of questions â€" and pay attention really well. Don’t run through a gross sales pitch before you’ve actually gotten to know the company. Key things I need to learn about a potential corporate donor are: STEP 2: Look for Return on Investment (ROI): Once you understand a company, look for areas the place your goals and objectives overlap â€" and build partnerships based mostly on these shared values, beliefs and objectives. Find artistic ways to add worth to a company via your partnership, by: helping them discover new customers, interact staff, build a stronger brand â€" or extra. Always bear in mind what is the ROI for the company you're working with â€" not just what’s in it for you. A partnership with the right charity can add worth for the compan y by: STEP 3: Make a donor-focused pitch: In your proposal, speak about THEM. Restate what you’ve discovered about their CSR aims and enterprise wants, and clearly explain how the program you’ve recognized matches their pursuits and helps THEM obtain their enterprise objectives. Too usually charities make pitches based mostly on their trigger and their group. Focus extra on the opportunity of the partnership â€" and less on your want for money. And there you've it, three simple steps to seriously change the way in which we work with corporate partners. Try it out. Let me know if it really works for you! Rory Green has been in the philanthropic sector for over eight years and is currently the Associate Director, Advancement for the Faculty of Applied Science at Simon Fraser University. Rory has also worked in main and company giving at BCIT and the Canadian Cancer Society. Rory has spoken at national and international fundraising conferences, most just lately starring within the “Kaleidoscope of Philanthropy” Plenary Session at AFP International, San Antonio.In her spare time Rory is the founder and editor of Fundraiser Grrl, the fundraising community’s go-to supply for comedian aid./ Post navigation One thought on “Beyond Gold, Silver, and Bronze: Three Easy Steps to Creating Better Corporate Proposals” Fantastic Article. Should be a no brainer however like many issues the straightforward and the plain just isn't at all times the commonest approach. Fill in your particulars beneath or click on an icon to log in: You are commenting using your WordPress.com account. (Log Out/ Change) You are commenting utilizing your Google account. (Log Out/ Change) You are commenting using your Twitter account. (Log Out/ Change) You are commenting using your Facebook account. (Log Out/ Change) Connecting to %s Notify me of latest feedback by way of e mail. Notify me of new posts by way of email. Email Subscription Enter your e mail tackle to follow my NEW weblog and keep on high of the latest career opportunities and fundraising information. Sign me up! Follow On Twitter Browse by Category Phil’s Careers Tweets Error: Twitter didn't reply. Please wait a couple of minutes and refresh this web page.